Digital Marketing Executive

Description

Initvalue Technologies is seeking an experienced, dedicated Digital Marketing Executive to join our team. In this position, s/he will be responsible for handling the social media platform independently for the company, making the website Search Engine friendly and better ranking in search engines, and knowledge of all the current know-hows (SEO + Social Media + Ad words + Online campaigns, planning, execution and affiliate marketing database, email, social media and display advertising campaigns through online / Social Media channels, must have known the planning, execution and optimization of company’s online marketing.

Job Location

Gurugram, Full – Time

Responsibilities

The candidate must be able to create and execute marketing plans which contributes to the overall revenue of the business
The candidate will develop the social media and the digital marketing capabilities to make a revenue earning source.
Engage with the content marketing team to create more content based product lines.
The candidate will collaborate with various cross functional team to get the best output to his/her marketing plan.
Experience of Google AdWords and LinkedIn
Experience of working on Facebook, Twitter, SlideShare, LinkedIn, YouTube, Blogs, Newsletters, Press Releases
Proficient with Social Media Optimization (SMO)
Strong analytical skills
Liaising with design teams for designs
Measure and report performance against goals (ROI and KPIs)
Strategic Link Building, Forum Participation
Perform Directory and Blog Submissions
Experience with A/B testing.

Qualifications

Excellent verbal & written communication skills
Experience with a B2B or a B2C e-Commerce firm is a must.
Exceptional Marketing acumen – Proficient with Email Marketing, Content, affiliate, and Digital Marketing
Must have experience in making Go-To-Marketing strategies, creating water tight and realistic marketing plans and customer profiling.

Hiring organization

Duration of employment

Full - Time

Employment Type

Full - Time

Industry

IT Software

Date posted

October 7, 2023

Valid through

January 6, 2025

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